The Entrepreneur’s Guide to the Invoicing Galaxy

Almost every business has a social media profile these days, but far fewer know what it’s actually for. We explain what role social media plays in small business marketing, when it’s worth the effort and how to tell whether it’s working.

Exhausted employees are off sick more often, make more mistakes and leave sooner. Mental health benefits help prevent this, and some support can be provided without a tax charge. Here’s what to offer and what HMRC expects.

Email is one of the cheapest ways to keep in touch with customers. For a small business it isn’t automatically worth it, though: it takes time, your list grows slowly and marketing emails have to follow PECR. Here’s what email marketing can do for you and when it’s not worth the effort.

Another voucher won’t do much for team spirit. Extra time off, trust and room to grow work better. Here are creative perks a small business can offer, plus the HMRC rules on tax-free gifts and staff parties.